Dec
26
2009

Convenience store chain promotes campaign for alert driving throughout the holiday season

Stay Awake at the Wheel with Cumberland Farms
Free Coffee for New Year’s Eve Revelers

FRAMINGHAM, Mass. — This New Year’s Eve is making life a little bit easier for revelers, as we bid so-long to 2009 and ring in 2010.

From 5 p.m. on December 31, 2009 until 5 a.m. on January 1, 2010, all Cumberland Farms locations will be offering free, piping-hot Farmhouse Blend coffee for the third year in a row.

Cumberland Farms encourages drivers to take advantage of this free community service. The reports a spike in auto accidents during this holiday.

A combination of caffeine and naps is one of the best ways to help fight drowsiness, a leading cause of accidents, according to the group.

“We encourage drivers to have fun and stay safe and alert this holiday season,” said Ari Haseotes, president of Cumberland Farms. “Offering free coffee on New Year’s Eve is one way for us to let our customers know we care about them.”

The free coffee is available at all Cumberland Farms stores across the Northeast and Florida except for those with Dunkin Donuts service.

About Cumberland Farms

Cumberland Farms makes life easier for busy people every day. Its network of convenience stores across 11 states reflect the values of three generations of providing customers with value, convenience and unparalleled service – whether you’re buying a cold ChillZone drink, a hot cup of Farmhouse Blend Coffee, or filling the gas tank.

Rooted in a family-farm heritage today’s Cumberland Farms also has a long heritage of giving back to the communities where it operates. For more information about a Cumberland Farms near you, please visit us at www.CumberlandFarms.com.

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/Sleep News — Drowsy Driving/Stay-Awake-at-the-Wheel-with-Cumberland-Farms/2009-12-26.0901


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Interesting Apnea Statistics
~~ Apnea in United States ~~

As of May 2, 2009 at 9:47 p.m. (-0500) (ET), the U.S. population
was 306,340,710. Sleep researchers estimate approximately seven percent
of the population suffers from obstructive sleep apnea. Using that
estimate, there are potentially 21,443,850 apneics in the U.S.

~~ Apnea around the world ~~

As of May 2, 2009 at 9:47 p.m. (-0500) (ET), the world population
was 6,777,286,604. Sleep researchers estimate approximately seven percent
of the population suffers from obstructive sleep apnea. Using that
estimate, there are potentially 474,410,062 apneics in the world.